$75,000 - $90,000 yearly
Vaco
Chula Vista, CA, USA
Salary: $ 75000 - $ 90000 per year
Job Responsibilities:
Ongoing management and marketing of products from inception to exit. Participates in the development of products by identifying potential product opportunities; conducting market research; determining specifications for strong competitive positioning, works with team to meet cost and timeline targets, recommends pricing, defines and coordinates plans for product launches; develops marketing strategies for specific channels to drive revenue, merchandizes product online; monitors performance and creates and manages exit strategy when needed.
Job Duties:
In the context of corporate and department goals, determines customers' needs and identifies product opportunities.
Recommends the nature and scope of present and future product lines by reviewing product specifications and requirements; appraising new product ideas and/or product or packaging changes.
Assesses market competition by comparing the company's product to competitors' products.
Provides source data for product line communications by defining product marketing communication objectives.
Determines product performance goals and develops product sales strategies to achieve those goals
Assesses product data to measure performance and take any necessary steps.
Provides information for management by preparing short-term and long-term product sales forecasts and special reports and analyses; answering questions and requests.
Works with purchasing to help facilitate inventory turnover and product availability by reviewing and adjusting inventory levels and production schedules based on strategy and product performance.
Brings new products to market by analyzing proposed product requirements and product development programs; preparing return-on-investment analyses; establishing time schedules with engineering and manufacturing.
Introduces and markets new products by developing comprehensive plans and timelines.
Recommends product pricing by utilizing market research data; reviewing costs that take into account minimum order quantities and forecasts.
Web merchandising of products and product categories
Is the advocate and takes leadership role on cross functional team that deals with product from inception to discontinuation.
Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies
Contributes to team effort by accomplishing related results as needed.
Skills and Qualifications:
3-5 years in product management/marketing
Preferred experience in at least on of the following categories: Nutritional supplements, Skincare and makeup, Beverages and food and/or Essential oils
Bachelor’s Degree in Marketing, Business Administration, Communications or equivalent experience
Understanding of the Product Development Process, Creation and Execution of marketing strategies, Web merchandising, and Pricing
Clear and Concise Communication
Flexible, can function well in Dynamic Environment
Understands the importance of change and continuous improvement
Vestnys, Stephanie
Salary: $ 75000 - $ 90000 per year
Job Responsibilities:
Ongoing management and marketing of products from inception to exit. Participates in the development of products by identifying potential product opportunities; conducting market research; determining specifications for strong competitive positioning, works with team to meet cost and timeline targets, recommends pricing, defines and coordinates plans for product launches; develops marketing strategies for specific channels to drive revenue, merchandizes product online; monitors performance and creates and manages exit strategy when needed.
Job Duties:
In the context of corporate and department goals, determines customers' needs and identifies product opportunities.
Recommends the nature and scope of present and future product lines by reviewing product specifications and requirements; appraising new product ideas and/or product or packaging changes.
Assesses market competition by comparing the company's product to competitors' products.
Provides source data for product line communications by defining product marketing communication objectives.
Determines product performance goals and develops product sales strategies to achieve those goals
Assesses product data to measure performance and take any necessary steps.
Provides information for management by preparing short-term and long-term product sales forecasts and special reports and analyses; answering questions and requests.
Works with purchasing to help facilitate inventory turnover and product availability by reviewing and adjusting inventory levels and production schedules based on strategy and product performance.
Brings new products to market by analyzing proposed product requirements and product development programs; preparing return-on-investment analyses; establishing time schedules with engineering and manufacturing.
Introduces and markets new products by developing comprehensive plans and timelines.
Recommends product pricing by utilizing market research data; reviewing costs that take into account minimum order quantities and forecasts.
Web merchandising of products and product categories
Is the advocate and takes leadership role on cross functional team that deals with product from inception to discontinuation.
Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies
Contributes to team effort by accomplishing related results as needed.
Skills and Qualifications:
3-5 years in product management/marketing
Preferred experience in at least on of the following categories: Nutritional supplements, Skincare and makeup, Beverages and food and/or Essential oils
Bachelor’s Degree in Marketing, Business Administration, Communications or equivalent experience
Understanding of the Product Development Process, Creation and Execution of marketing strategies, Web merchandising, and Pricing
Clear and Concise Communication
Flexible, can function well in Dynamic Environment
Understands the importance of change and continuous improvement
Vestnys, Stephanie
